Autopresentación online auténtica: ¿cómo medirla?, ¿está relacionada con la personalidad, la salud mental y la conducta en línea?

Resumen

En este trabajo se analiza la autopresentación online auténtica (AOA): grado en que las personas se presentan de manera online de modo auténtico, sin distorsionar su modo de ser offline. Primero se diseñó una medida psicométrica para su operacionalización, y luego se estudió su asociación con aspectos psicológicos positivos (bienestar y satisfacción con la vida), negativos (síntomas psicológicos y uso problemático de internet) y rasgos de personalidad (normales, patológicos y positivos). Finalmente, se analizó un modelo explicativo en donde la AOA era mediadora entre la personalidad y aspectos psicológicos positivos. Se analizó una muestra de 384 participantes (46.6% hombres, 52.6% mujeres y 0.05% no binarios) con edad promedio de 28 años (DE = 5.92) y una muestra adicional para el análisis factorial confirmatorio de características similares. Se obtuvo buena evidencia de validez (e. g., CFI = .917, SMRS = .059) y confiabilidad (α = .79, ω = .85) para una medida de ocho elementos. La AOA se relaciona positivamente con el bienestar y la satisfacción con la vida, y negativamente con la sintomatología psicológica y el uso problemático de internet. Se encontraron asociaciones positivas con todos los rasgos positivos y con extraversión, agradabilidad y responsabilidad. Se hallaron relaciones negativas con desapego y desinhibición. Los rasgos positivos resultaron ser los más explicativos de la AOA. Se halló que la AOA media la relación entre el rasgo de integridad y la satisfacción con la vida y el bienestar. Se destaca el rol primordial de los rasgos positivos en este tipo de conducta online y con los aspectos positivos asociados a la AOA.

Palabras clave:

Autopresentación online rasgos positivos personalidad integridad bienestar Salud mental

Citas

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